Imagine that you are on social media or even on a dating site and you are trying to find people who share the same interests as you. Usually these sites have some fields where you can specify your interest, indicate which books or movies you like, etc. If the site has a good algorithm, it could actually look for an optimal alignment between your profile of interests and that of others to identify potential friends or partners. However, not everyone takes the time to complete such questionnaires, and due to this lack of accurate information, the results may be less good than expected.

However, there are other sites, where people make electronic collections of their interests, such as Tumblr, Stumble upon and Pinterest. Pinterest It is a very interesting site to determine the psychological profile of someone. U.S Pinterest people make collections of images (including images with attached texts) of topics that interest or like them. This is great for obtaining psychological profiles, as it offers an excellent visual overview of all the interests in the different categories that a person may have.

Yes Pinterest It could be improved and enhanced in its functionality so that you can compare the degree of overlap in the pins that you have with someone else, in principle you could find people who share a maximum of interests with you and who can be potential friends.

In fact you Pinterest collection is in a way you Memecard. Memes are elements of a set of beliefs, behaviors and ideas, which are typical of a certain cultural group and which can easily be transmitted between people. Religions, for example, are very strong. meme groups or shared Memomes. But also political or sports affiliation can make you belong to a certain group of memes.

Each category of typical idea of ​​such group of memes it can be called a meme, in analogy with a gene.

FOR Memome it can then be considered as the complete set of memes of a subject in analogy with a complete genome.

In genetics, if you want to determine the degree of similarity (homology or identity) between two organisms, you perform a gene sequence alignment.

By analogy, an algorithm could carry out a “meme alignment” protocol on Pinterest. Each image shared by two different people can get a score. In fact, the image works like a nucleotide in a gene.

Pinterest you could improve that algorithm by creating standard categories in a cache (users are not required to use these standard categories). A complete set of images belonging to a certain category could establish a certain meme. The degree of completeness of a given meme could also be weighted when assigning a score in the alignment protocol.

Therefore Pinterest could be improved to generate a meme profile for each “pinner“with a certain similarity score with other people. It is likely that people with high similarity scores with your profile also have images, that you as a user will like, and that you can add to complete your collections even more.

Also, you may run into people who share a large number of views and interests with you, who are likely potential friends.

The term “meme lineup” is known in the gaming industry in a slightly different sense: Players choose which “meme” they want to belong to (eg, “evil” versus “good”). But you Pinterest in fact, the profile shows what kind of meme it belongs to if such an algorithm could be added.

It should be noted that, just as modern genetics has been improved by epigenetics (which corresponds to molecular modifications such as the methylation of certain nucleotides), the pins contain epimemetic information in the form of comments that can be added by the pinner. While if you re-pin someone else’s pin, you can’t change the image, you can change the accompanying comments. Like epigenetic information is not necessarily inherited, epimemetic it is also not necessary to inherit the information.

This Pinterest– the type of memetic alignment for psychological profiling can not only find application on dating sites or social networks; You can also find an application in Psychology or Recruitment. In fact, it can give a more nuanced reflection of someone’s character than the traditional DISC red, yellow, green, blue typescript (developed by W. Marston) used in corporate organizations with a management culture.

As a recruitment or psychological test, a person may be given a set of images and may be allowed to select and categorize them with a Pinterest as a tool. This not only gives a good idea of ​​the subject’s preferences, but also shows his ability to categorize and create categories ontologically, as well as the speed with which this classification is reached. Rather, these tools could provide young people with precise proposals for the professions they might like in online career tests.

It could even be used in criminology as an alternative to the famous Rorschach inkblot test, in which subjects have to relate their perceptions in relation to the inkblot they see.

In short, a memetic alignment tool based on iconic set similarities in a tool like Pinterest has great potential in a variety of fields, from dating sites to criminology.

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