A plugin is essentially a tool or feature that can help improve the functionality of the site, thus offering a better user experience and, in turn, increasing the popularity of the site. While there are numerous website plugins that can be incorporated, we have listed 4 plugins that are a must for a Fast Moving Consumer Goods or FMCG website. Let’s take a closer look at each of them.
Information about monsters: It is a plugin that helps to establish a seamless connection between a website and Google Analytics. This helps you get an idea of your website visitors, their demographics, and their behavior while on the site. Based on these aspects, you can conveniently modify the website in a way that generates more traffic and better engagement, which will lead to more sales and revenue.
While most sites use the free version of this plugin, if necessary, you can take advantage of this plugin by incorporating its Pro version during the website development phase.
Total W3 Cache: W3 Total Cache is a plugin that helps reduce the loading time of your website by offering cached pages/files and compresses to visitors. Considering the fact that most of the FMCG websites are packed with high resolution images and/or videos, this plugin is a must as it will not only ensure that the website is faster but also help to reduce bounce rates. Also, this plugin helps to reduce the load on your server.
Envira Gallery: As mentioned above, most FMCG related websites need to host extensive image galleries. Envira Gallery is a plugin that helps to beautify the website by creating multiple responsive galleries and albums. It also allows the user to open images in lightbox popups, which makes the user experience truly exceptional.
Quick and easy FAQ: For any customer-centric website, it is more than essential to make the customer feel welcome and establish a relationship based on trust. This can be easily fixed by making use of FAQ based plugins. It will not only help you create a new page with all the FAQs, but it will also allow you to expand this section whenever you need to. Since most of the FMCG companies continue to add different products to their portfolio on a constant basis, such a plugin can prove to be very beneficial.
Now that you know about some of the most efficient plugins that can help improve user experience, be sure to ask your website design company to incorporate them into your site and reap the many benefits these plugins provide.